Overview

Sanketa, the Marketing Club of SSBS, is organizing “Dab, Mark and Win-Marketing Tambola”, an engaging and interactive activity that combines the excitement of the traditional Tambola game with marketing knowledge. Instead of numbers, participants will identify popular brands, famous taglines, logos, and basic marketing concepts based on clues announced by the host.

Objectives of Event

The objective of the event is to make marketing concepts more engaging and accessible through an interactive game that combines entertainment with learning. Through Marketing Tambola, the Marketing Club aims to:

  • Enhance students’ awareness of popular brands, logos, and advertising taglines.
  • Strengthen understanding of fundamental marketing concepts, including the marketing mix.
  • Encourage quick thinking, observation, and brand recognition through clue-based participation.
  • Promote experiential learning by connecting theoretical marketing knowledge with real-world brands and advertisements.

Advisor details:

  • Prof. (Dr.) Debasis Mallik, Dean, SSBS
  • Prof. (Dr.) Nikhil Kulshrestha, Associate Dean, SSBS

Co-Advisor details:

  • Prof. (Dr.) Ruchi Jain Garg, (HOD-Management)
  • Prof. (Dr.) Sweta Dixit, (HOD-Business and Commerce)

Convener Details

Co-ordinators:

Student Co-Ordinators:

  • Vishal Raj, 9006959606
  • Jaya, 9430496011