Overview

The School of Business Studies, Sharda University, organised a guest lecture titled “Can Businesses Afford to Be Unethical? An Economic Perspective” for BBA students specialising in Economics and International Business. The session aimed to highlight the relationship between business ethics, economic decision-making, profitability, and long-term sustainability.

The lecture focused on how unethical business practices, although sometimes associated with short-term financial gains, can result in substantial economic costs in the long run. These costs may include reputational damage, loss of customer trust, legal penalties, employee dissatisfaction, and declining market competitiveness. The session also highlighted the importance of ethical leadership, corporate governance, transparency, and accountability in building successful and sustainable businesses.

Through practical examples and discussions on real-world business scenarios, students were encouraged to examine the economic consequences of unethical decisions and understand the importance of balancing profit maximisation with social responsibility. The discussion also connected ethical business practices with international business operations, where trust, compliance, and cultural sensitivity are essential for maintaining global partnerships.

The session provided students with valuable insights into the role of ethics in modern business and encouraged them to adopt a responsible, analytical, and sustainable approach to managerial decision-making. It reinforced the understanding that ethical business practices are not merely a moral obligation but also an important investment in long-term economic success.

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Objectives of Event

1. To create awareness among students about the importance of ethical practices in business decision-making.

2. To examine the economic costs of unethical business practices, including financial losses, legal penalties, and reputational damage.

3. To understand the relationship between business ethics, profitability, and long-term organisational sustainability.

4. To familiarise students with the role of transparency, accountability, and corporate governance in business operations.

5. To analyse the impact of unethical practices on consumer trust, employee morale, and market competitiveness.

Convener Details

Advisor details

·         Prof. (Dr.) Debasis Mallik, Dean SSBS

·         Prof. (Dr.) Nikhil Kulshrestha, Associate Dean SSBS

Co-Advisor details

·         Prof. (Dr.) Ruchi Jain Garg, (HOD-Management)

·         Prof. (Dr.) Sweta Dixit, (HOD-Business and Commerce)

Convener details

·         Dr. Shuchi Singhal, 8527916057, shuchi.singhal@sharda.ac.in

·         Dr. Apoorva Verma, 9639463628, apoorva.verma@sharda.ac.in

Co-ordinators:

Student Co-Ordinators

·         Dia Verma, 99100 61973, 2025289730.dia@ug.sharda.ac.in

Chief Guest Details:

Speaker Details:

• Mr. Alok Srivastava, Strategist & Startup Mentor. Ex-CEO altrview